Services

Connected TV

Ready to make Connected TV a performance channel? Learn how our custom CTV buying and measurement strategies will help you drive measurable results today.

Measurement & Attribution

Cross-Screen Reporting

Unified measurement that ties linear and CTV airings back to engagement, response, and revenue.

Audience Attribution

Track household-level exposure and site lift across platforms.

Incremental Reach

Measure the additional reach CTV delivers on top of linear buys.

Why Connected TV

Performance Focused CTV

Using demographic and behavioural targeting sets we can serve CTV ads to any niche targeting demographic. Leveraging pixel tracking we can measure consumer response throughout the purchase funnel. Our supply partnerships and long-term commitments with all major CTV vendors provide access to exclusive CPM pricing. Our team of experts optimize campaigns daily to consistently achieve KPI targets.

Multi-Channel Exposure

Today's media market is fragmented. People are viewing content across a variety of devices. Brands often need to reach a consumer across multiple channels to drive a conversion. Starting a conversion path with a Connected TV impression has shown to increase conversion rates by 3-5x. More than 50% of online conversion paths include a mobile device. That is why all of our CTV campaigns also include a Display retargeting component.

Built For: Direct To Consumer Brands

Connected TV is the perfect platform for DTC brands to reach their niche target demographic and measure response throughout the purchase funnel.

What We Deliver

Multi-channel planning expertise to move from TOF to BOF

Performance Media Buying

Maximize ROI by blending mass reach with digital targeting.

Kingstar_20+

20+ Years of Expertise

Proven results in Canadian TV planning and buying.

Kingstar_Recognition

Legitimacy & Recognition

Build trust while fueling measurable growth.

Case studies

Proof this works

Linear TV to drive efficient top of funnel web traffic in Canada.

%
ROI INCREASE
%
LEADS INCREASE
%
COST PER LEAD DECREASE

More services

TV Advertising (DRTV)

Total TV

Highlight combination of linear and CTV

Radio Advertising

Total AUDIO

Highlight combo of radio and digital audio

Digital Media

Programmatic

In-house buying expertise across Amazon, Trade Desk & DV360

Out of Home

Out of Home

Static and Digital

Multi-channel planning expertise to move from TOF to BOF

Full-Funnel Planning

Multi-channel planning expertise to move from TOF to BOF

Analytics

Reporting & Analytics

In-house analytics team. Proprietary data and analytics.

Want to talk brand response?
So do we.

Let’s discuss how Kingstar Media can plan your next campaign.

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Start driving response today

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